
I'm a self-taught software engineer based in Johannesburg. I've spent the last few years building software, from wildlife tracking systems to SaaS products, and now I help small businesses get online with clean, fast websites.
I work alone on purpose. Every conversation you have is with the person doing the work. Decisions happen fast. And when something needs fixing, there's no ticket queue, just me.
A small business deserves a website built with the same craft a luxury brand gets. The budget is smaller. The stakes are bigger.
A good site should feel like walking into the best version of your shop. The shelves straight, the lighting right, the person behind the counter actually looking up when the bell rings.
Software rots. My job isn't just to build a site, it's to be the person still paying attention to it years from now.
If my fee saves you more in direct bookings, wholesale leads, or agency retainers than it costs you inside a year, I've done my job. If not, we should talk honestly about why.
I scope once, carefully. The number we agree to is the number you pay. If scope changes, I tell you before it does.
Saved in your phone as "Adam", not a help desk or ticketing portal.
If a template would serve you better than a custom build, I'll point you at one. I'd rather lose a deal than waste your money.
Clean, readable, handoff-able. If you outgrow me, I'll help you move.